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25/11/2008
Armenians repeat their success
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25/11/2008
Little Knight meets big rook
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25/11/2008
The technical Olympiad spirit
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Logo

Chess is black and white - Life is colourful!

When 2008 people from all over the world are 'on the move' it, of course, shall be reflected in the image of this major sporting event. The Logo of the Chess Olympiad 2008 therefore appears consequently colourful and at the same time explicitly depicts the iconography of the royal game. The symbol of the most important figure in the game, the pawn, is enthroned on the abstract but still distinct interpretation of one of the world known Dresden landmarks: the Zwinger Crown Gate.

Knopek & Clauß - Agency for Design and Creativity

The local advertising agency "Knopek & Clauß" is responsible for the visual appearance of the Chess Olympiad 2008. The emphasis of Knopek & Clauß are graphic and corporate design beginning with the logo design and ending with its realization in all print and electronic media. For concepts and campaigns the team is extended with further experts. The experiences of Knopek & Clauß reach from communication for financial service and energy providers to food producers, institutions or cultural bodies.

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